Video Production Company in Toronto

Shot in Northern California’s wildfire zones, Episode 1 challenged our Toronto video production team to balance large-scale storytelling with safety and raw emotion. From sourcing an actual dozer to filming in active post-fire environments, we engineered a streamlined and mobile setup—allowing us to move quickly between locations while preserving visual quality and cinematic integrity.

Our approach drew on vérité-style cinematography, focusing on the authentic experience of the driver rather than scripted beats. With minimal daylight and rugged terrain, the shoot demanded adaptive planning, a lean but highly skilled crew, and trust-driven direction.

Our latest video production in collaboration with Goodboy Creative and Riot Games highlights the global talent of Valorant’s competitive esports scene. Set in the underground spaces of Toronto, this cinematic commercial captures the raw energy of the city while showcasing the intensity of elite gameplay. As a Toronto-based video production company, Ajax Creative brought a bold and immersive approach to storytelling that blends atmosphere, character, and scale.

We focused on cinematic visuals, immersive lighting setups, and layered reflections to build a stylized but grounded world. The production design emphasized real urban environments to reflect the emotional depth and mythology of the game. This esports video production merges technical precision with creative vision, resulting in a commercial that resonates with fans and elevates the Valorant brand across global audiences.

Tumble Living needed a commercial that felt like home—real, connected, and full of everyday beauty. We produced a lifestyle-driven spot that moves through a series of warm, lived-in scenes, each anchored by their rugs. As a Toronto video production company, we focused on natural light, authentic performances, and a fluid visual structure.

With just one shoot day and over 20 setups, our crew worked fast while keeping the tone grounded and intentional. We built the kind of spot that feels simple but moves with purpose. That’s how we approach every video production—real-world, detail-heavy, and sharp.

We partnered with Entrust to flip the script on what a financial brand spot can look like. Grounded, human, and visually intentional, the film follows real moments that define how we bank today, tomorrow, and every day—with the camera locked, the pacing sharp, and every frame built to feel true.

The 60-second spot tracks six individuals through everyday life, from sending money across borders to grabbing a coffee, showing how the tech works quietly in the background with clarity and confidence. Through precise framing, custom-built rigs, and seamless transitions, our Toronto video production team delivered a high-end commercial that feels clean, modern, and built to last.

"Gifts" is a high-end broadcast commercial designed to introduce Jewlr to the U.S. market through the power of emotional storytelling. This 30-second video showcases Jewlr’s key products, emphasizing the joy of personalized gifting during the holiday season. The project reflects expert craftsmanship in video production, combining seamless visuals and heartfelt narrative to establish Jewlr’s refreshed brand voice and engage audiences on a deeper level.

Directed by Martin Marko, the production of "Gifts" demonstrates advanced video production techniques, including the use of custom-built camera rigs and dynamic collaboration with a newly assembled crew. Completed within a tight two-day timeline, the commercial exemplifies the precision and adaptability required for high-quality video production. By balancing innovation and storytelling, this project stands as a prime example of creating impactful broadcast content under challenging circumstances.

The first in a new series, this Arc'teryx product education video was produced by Ajax Creative to introduce their innovative, PFAS-free EPE technology. Aimed at educating and inspiring, the concept follows a designer navigating different workspaces, with CG visuals enhancing each layer of the jacket’s microscopic performance. Ajax Creative’s expert video production team brought Arc'teryx’s vision to life, crafting a visually engaging story to showcase sustainable innovation.

To achieve authenticity, Ajax Creative transformed Arc'teryx HQ into a custom studio space, overcoming the challenges of filming on location. Our skilled production crew recreated the design floor with a refined touch, blending real-world environment with stylized detail. Proud to support Arc'teryx, we’re excited about using video production to highlight the future of sustainable gear.

In the heart of Toronto's vibrant video production industry, Ajax Creative boldly creates 'Bringing It All Together,' our collaboration with International Trucks. This project highlights our seamless management of the entire production pipeline, from concept development to filming and sophisticated post-production tasks like original music composition, visual effects, and coloring. Our comprehensive storytelling approach is showcased through our journey from the vast deserts of Nevada to the bustling streets of Los Angeles, weaving the power and endurance of International Trucks into a narrative that's as compelling as it is visually stunning.

Back To Juno,' a collaboration between Ajax Creative and Air Canada, is a bold tribute to the heroes of Juno Beach, delivered with the depth and respect such bravery deserves. In this project, we transcend traditional video production techniques, crafting a story that serves as a testament both to our creative fortitude and to the courage of over 14,000 Canadians who fought there.

Our work stands as a beacon of Ajax Creative's bravery in storytelling, pushing the boundaries of what it means to be a video production company in Toronto. We're not just capturing footage; we're honoring history, ensuring each frame carries the weight of legacy and the force of our innovative spirit.

Strength in Unity' unfolds the heartfelt journey of Ryann, facing leukemia with resilience, supported by the compassion of Ronald McDonald House Charities. Directed by Martin Marko, this documentary is a testament to the strength found in unity, weaving a narrative that captures the essence of family, community, and overcoming adversity. Our film color grading team in Toronto employed a thoughtful use of color to deepen the narrative impact, with warm orange hues highlighting moments of joy and solidarity, while cooler blues convey the challenges and sadness of undergoing treatments.

Navigating the emotional depth of Ryann's story, our team faced challenges in striking a balance between portraying raw emotion and fostering hope. Through dedication and a passion for storytelling, we successfully brought to life a visual narrative that not only highlights the invaluable support from RMHC but also emphasizes the collective power of compassion and resilience. Leveraging our expertise in Toronto video production services, this project underscores our commitment to impactful storytelling. It’s about connecting on a human level, sharing stories that matter, and demonstrating the significant role of video production companies in bringing these narratives to life. Through 'Strength in Unity,' we aimed to inspire, unite, and make a tangible difference, embodying the spirit of a community that stands stronger together.

Ajax Creative redefines the boundaries of video production with 'Every Step of The Way,' a collaboration that marries the intricate design process of IC Bus with the tangible experiences of everyday users. Our work showcases the power of match cuts to create a seamless narrative, bridging the gap between engineering brilliance and the human element.

As pioneers in Toronto’s video production industry, Ajax Creative's daring vision and unmatched skill set the standard for excellence. 'Every Step of The Way' is a bold affirmation of our leadership and creativity, underscoring our dedication to pushing creative limits in video production services.